Follow-ups Are Like Investing In Your 401k!
The night before the RainMaker 2015 conference in Atlanta, put on by SalesLoft, I was talking to Kevin O’Malley, VP Marketing & Sales Development at Catavolt (aka: Mobilizer), and as a power user of Advanced Sales Acceleration technology from ConnectAndSell shared an interesting analogy with me–that “follow ups are like investing in your 401k”.