Adopting a "conversation first" go-to-market strategy is more than just cold calling. The concept is simple: Instead of merely sending email after email, hoping your sequence, cadence, or clever subject lines will rise above the digital noise, use ConnectAndSell Lightning…
Hope isn't a strategy on the battlefield or in the boardroom, yet so many salespeople hope they'll make the next sale. In Bulletproof Selling, they're bringing the best minds and selling systems together each week so you can create more…
The REACH OR MISS podcast is about the customer-focused entrepreneur. The show is the first podcast that focuses on the difference in the way entrepreneurs approach customers and consumers that lead to a glorious failure or a grand success. In…
The only reliable way to see if your company’s value statement resonates with your prospects is to have lots of conversations with them, and for that, of course, you need salespeople. But as our Market Dominance Guy, Chris Beall, tells…
Welcome to another episode with The Market Dominance Guys, a program about the innovators, idealists and entrepreneurs who thrive and die in the high-stakes world of building a startup company. We explore the cookbooks, guidebooks, and magic beans needed to…
How'd you do on your last cold call? Can you detect when you're off your game or are you still trying to figure out what techniques are needed to have a successful sales conversation? Jason Bay, Chief Prospecting Officer…
Did you know that, during a cold call, your tone is more important than the words you use? Who would have guessed that tonality ranks higher than the message you so carefully crafted? Jason Bay, Chief Prospecting Officer of Blissful…
Can you truly say that you’re always on your customer’s side? Matt McCorkle, Manager of Branch Operations for Kaeser Compressors, can. At Kaeser, providing support for the products they sell is everything, explains this week’s guest on Market Dominance Guys.…
Nobody likes to be told what to do. But in sales that’s exactly what we do: We tell our prospects what to do. With each cold call or discovery call, we’re basically saying, “Buy this!” No wonder prospects on the…
Coming from a background in mechanical engineering, Matt McCorkle, Manager of Branch Operations for Kaeser Compressors, is very interested in how sales works. He has always believed in the power of the telephone as a selling tool, so when he…